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Website development for businesses.

Responsive business websites built for performance, accessibility, search visibility, and straightforward content management.

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What this covers.

Included

  • Design and build, mobile-first, checked at 375px before anything else
  • A page per service, so each can be indexed on its own terms
  • Technical SEO: heading structure, metadata, sitemap, and structured data
  • A content-management system for the agreed sections, plus handover and training
  • Contact routing to your inbox, WhatsApp, or a tap-to-call number
  • Analytics and conversion tracking configured at launch

Not included

  • Ongoing SEO retainers or link building
  • Paid ads management
  • Brand identity and logo design from scratch
  • Ongoing copywriting after launch

What a business website includes

A business website is a set of pages a customer can find, read on a phone, and act on. That means a structure search engines can crawl, copy that answers the question the visitor typed, and a contact path that reaches you: a form that delivers to your inbox, a WhatsApp link, and a tap-to-call number on mobile.

It also means a site you can change without a developer. Where content will be edited regularly, we provide a content-management system for the agreed sections, along with the handover or training required to use it. Where the content is fixed, a CMS adds build cost and maintenance without a corresponding return, and it is left out of the scope.

Performance and mobile

Most visitors arrive on a phone, often on mobile data. We set a page-weight budget at the start of the build and check the finished site on a mid-range Android device before launch, in addition to the desktop it was designed on.

Layouts are designed at 375px first and scaled up. Images are sized and compressed for the screens they are served to, fonts are loaded so text is readable before the page finishes rendering, and the information a visitor most often needs, opening hours, prices, a phone number, sits within reach on a small screen.

Technical SEO, and what it does and does not decide

We implement the technical SEO fundamentals: page metadata, semantic heading structure, an XML sitemap, indexing controls, internal linking, structured data where appropriate, and performance optimisation. Structured data can include LocalBusiness for hours and location, FAQPage where a page answers real questions, and BreadcrumbList so results show the path rather than a bare URL.

We also build one page per service rather than a single homepage carrying every keyword, so each page can be indexed and ranked on its own terms. Search rankings also depend on content, competition, domain authority, and ongoing SEO work. Technical implementation is a prerequisite for ranking, not a determinant of it.

Forms, analytics, and payments

Forms can include validation, submission handling, confirmation states, spam protection, and error monitoring where required. Submissions can be routed to more than one destination, for example an inbox and a WhatsApp number, so a delivery failure in one channel does not lose the enquiry.

Analytics and conversion tracking are configured at launch, against the events agreed during scoping. Where the site takes payments or deposits, M-Pesa can be integrated through the Safaricom Daraja API, with STK push and server-side callback confirmation, alongside card payments where required.

After launch

Maintenance, content updates, monitoring, hosting support, and further development can be included under an ongoing support arrangement. What that covers, and what it costs, is agreed alongside the build.

What you get

Responsive Design

Layouts designed at 375px first and scaled up, so pages stay readable and tappable on small screens.

Technical SEO

Page metadata, semantic heading structure, sitemap, indexing controls, and structured data where appropriate.

Performance

Page-weight budgets, image optimisation, and testing on a mid-range Android device before launch.

Custom Design

Designed around your brand and your industry rather than adapted from a stock theme.

Analytics

Analytics and conversion tracking configured at launch, against the events agreed during scoping.

Content Management

A content-management system for the agreed sections, with handover and training for the people who will use it.

How the project runs.

01

Initial discussion

The project, the current site or process, the users involved, and the result you need.

02

Scope and proposal

Design direction, deliverables, timeline, dependencies, and pricing, agreed before development begins.

03

Design and development

Implementation in agreed stages, with review points throughout the build.

04

Testing and launch

Testing, deployment on a rehearsed cutover, handover, and any agreed support.

Common questions

How long does a website take to build?
A standard business website takes 2-4 weeks from kickoff to launch. Sites with custom features can take 4-8 weeks. The timeline is confirmed with the scope after the first call, and content readiness is usually the largest variable.
Do you redesign existing websites?
Yes. We review the current site, its content, and its search performance, then recommend whether to redesign the existing build or rebuild it. Existing URLs and rankings are accounted for in either case.
Will my site work on mobile phones?
Every layout is designed at 375px first and checked on a mid-range Android device before launch, then scaled up for larger screens.
Do you provide hosting?
We can set up and manage hosting, or deploy to your existing provider. Hosting is recommended based on the application stack, traffic, storage, availability needs, and budget.
Can I update the site myself after launch?
For sites with editable content, we provide a content-management system for the agreed sections, along with the required handover or training. Where the content is fixed, a CMS adds build cost and maintenance without a corresponding return, and it is left out of the scope.
What happens after launch?
Maintenance, security updates, content changes, performance monitoring, and support can be included under an ongoing arrangement. The scope and cost of that are agreed alongside the build.

Tell us what the site has to do.

Describe the project and your current system or process. We'll review the details and reply with the next steps.

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